Wednesday, August 10, 2011

This is the “Perfect Storm”.

As mentioned in the book “Ride The Wave” by Gerald Kostecka.

Instead of intense weather fronts moving across the ocean, we have marketplace conditions that have lined up to create what might be the most incredible opportunity we will see in our lifetime.  This “Perfect Storm” has been building for decades and all of the most important components are coming together at exactly the right time, which puts you in exactly the right place to benefit from the windfall that is happening.

This storm consists of the following seven factors coming together:
1. Proven Product
2. Marketplace Need
3. Growing Health Issues
4. Dissatisfaction with Traditional Medical Care.
5. Environmental Impact
6. Lifestyle Consequences
7. Economic Instability.

Proven Product: This product has been tested and perfected for over 35 years, yet practically no one in the U.S. has ever heard of it. The benefit has been proven in the Japanese market for decades.  The technology is solid and the product is one of the best in the industry.  The quality of the product is one of the biggest and most important pieces.

Marketplace Need: If you understand the driving force behind the US retail market, then you will completely understand why the timing is perfect for this product.  The Baby Boomers, people born in America that are between 50-70 years old, control the majority of the money in this market and move industries based on their wants and needs.  Currently, their #1 need is good health.  They are realizing that their lifestyle choices are having serious consequences and they are looking for ways to not only improve their overall health, but also to ensure a better quality of life.  This is a massive group of individuals and they are all coming to this realization at the same time.

Growing Health Issues:  Health concerns are at an all time high!  Cancer has now become the #1 killer of Americans, overtaking heart disease.  Even our children are being affected.  Today, the #1 killer of children under the age of 14 is cancer.  The World Health Organization (W.H.O.) expects cancer to become the #1 global killer within just a few short years.  Numerous other health issues are also on the rise and people are looking for ways to improve and maintain their health. 

Dissatisfaction With Traditional Medical Care:  Many people in America are sick and tired of Western Medicine and pharmaceutical companies.  People are realizing that the promise of a “quick fix” through the taking of prescription medications is actually no fix at all and that, for all of our technology and medical advancements, in the area of heath we are greatly lacking.  People are dissatisfied! It is this dissatisfaction that is inspiring many people to seek out alternative health care and natural remedies.  As a result of declining confidence in traditional medicine, many people are taking personal responsibility to educate themselves about health and taking journeys of self discovery about the simple steps to good health.  They are also finding the natural approach is actually leading to improved health and quality of life.

Environment Impact:   People are finally starting to realize just how much we are impacting our environment.  They are realizing that what we are doing is not sustainable and that changes must be made. News organizations around the world have reported on the devastation that plastic water bottles are having on the environment.  “Going Green” is becoming more important and suitable options will be needed around the globe.

Lifestyle Consequences:  People are now realizing that lifestyle choices are a major factor to overall health and wellness.  They are discovering that things we once thought were good for us are actually very bad.  They are finding out that what they are doing each and every day is actually contributing to their own failing health.  This realization is prompting people to take a serious look at their own lifestyle choices and to make changes to create a better state of balance. 

Economic Instability:  The current state of the economy is actually a major benefit to this project.  Many people have been displaced from their job or are in fear of losing their current employment.  This is creating a whole new group of people that are willing to look at an unconventional means of earning income, because the conventional means have completely let them down.  These are people that may not have ever considered self-employment as a serious option, but now are very willing to not only consider it, but pursue it very aggressively. 

Individually, none of these factors would be enough to sufficiently fuel the explosive growth of a retail product; but when combined, they create an environment of growth and potential that may just be bigger than anything anyone has ever seen in business.

Our “Perfect Storm” is one of opportunity and you have the chance to harness all the power that it has to offer.   Be sure that you understand the immense power and potential of this project and that you may relay this information to your business prospects.  This is the type of scenario that seasoned business professionals look for, but seldom find, so be sure to share it with them.  The stars have aligned; all the lights are green; you are truly in the right place, at the right time! 

For more information email al@loveamericaback.com

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